On this dialogue topic, we proceed the theme of visualization. On this topic, we are able to snarl about visual rhetorical figures.
The next lecture, “Visible Rhetorical Figures in Selling,” used to be given by Dr. Fabienne Bunzli, who at the time of the lecture used to be winding up her Ph.D. at the University of St. Gallen in Switzerland.
Visible Rhetorical Figures in Selling (https://www.youtube.com/stare?v=ZZNGNDpqN5I)
Please hear to the most important 10 minutes of the lecture. Then answer the following questions:
- What are visual rhetorical figures?
- On the 6:10 trace of the video, Dr. Bunzli compares two ads for Tide laundry detergent. How are the two ads diversified? Why, per Dr. Bunzli, is the ad from the Fifties diversified from the ad from the 2000s? In other phrases, why delight in advertisers modified their options from the Fifties to the fresh?
- Why are visual rhetorical figures effective in persuading an viewers, per Bunzli?
- For this interrogate, please present a solution from your hold trip and background data.
In technical and enterprise writing, are paperwork changing into extra visual, with fewer phrases? For individuals who think so, are you able to present an instance from the technical or enterprise writing genres that expose a pattern in direction of using extra visual figures and much less textual voice material?
For individuals who disagree, are you able to present an instance to expose that textual voice material is serene notorious?
The entire lecture is 23:30 long. You attain now no longer delight in to stare the total lecture to entire this dialogue topic, regardless that it is in all probability you’ll receive it very attention-grabbing to entire. Diversified substances of the lecture expose other examples of visual rhetorical figures in real verbal change.
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